Range as a
discipline.

Double Decimal Productions is a founder-led studio working out of Dubai. We make ad films, corporate and brand content — and we make them across categories that usually sit in separate agencies.

Most studios specialise because holding range at a consistent standard is hard. A property film, a live graduation and a product campaign each ask for a different crew posture, a different lens language and a different edit rhythm. Doing all three well is a systems problem before it is a talent problem — and that system is what the studio is built around.

The studio began in India and now works out of Dubai as Double Decimal Films LLC. The work travels — UAE, India, and wherever the brief goes.

Across that journey, the studio has worked with a global smartphone manufacturer, a national sports broadcaster, a leading Indian sports nutrition brand, a major FMCG group and several national apparel labels — alongside productions featuring leading actors, international cricketers and headline performers. Much of that earlier work is covered by NDA and cannot be shown or named publicly.

Today, every frame, angle and movement is shaped to leave something behind. That part has not changed.